Collaboration is a Buzzword
December 7th, 2006 by Maurene
Collaboration can occur between multiple people that share a common goal of mutual value – the outcome of which is new, blended information. Technologies such as team rooms, chat and whiteboarding are samples of technologies, which can be used to support human collaboration.
However, the term “collaboration” is a buzzword that has never been, nor will ever be, succinctly defined. Collaboration is an abstract term through which the goal is to create tangible value.
Defining collaboration is irrelevant. The exercise creates no value. However, measuring the degree of “valueness” resulting from human collaboration can be aligned to business imperatives. Vendors would be wise to remember this in their marketing.
Originally published in Grey Consulting
